Privacy Policy

Effective Date: July 22, 2025

Modern Dental (“we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us online, by phone, or in our office. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit www.themoderndental.com (the “Site”) or engage our services.

1. Information We Collect

Personal Identifiers
Examples: name, mailing address, email, phone number, date of birth
How we collect: web forms, patient intake forms, phone calls

Health Information
Examples: medical history, treatment notes, x-rays, insurance details (protected under HIPAA)
How we collect: in-office visits, secure patient portal

Payment Data
Examples: card details, billing address, insurance member ID
How we collect: encrypted payment processor or insurance submission

Usage Data
Examples: IP address, browser type, pages visited, time spent
How we collect: cookies, analytics scripts

2. How We Use Your Information

  • Provide dental services – schedule appointments, diagnose, treat, and bill
  • Improve our practice – analyze site traffic, enhance user experience
  • Marketing (with consent) – send newsletters, promotions, or surveys
  • Legal & safety – comply with HIPAA, state, and federal regulations, or protect against fraud

3. HIPAA Compliance

All personal health information (PHI) is handled in accordance with the Health Insurance Portability and Accountability Act of 1996 (HIPAA). We implement administrative, physical, and technical safeguards—including encrypted storage, role-based access, and regular staff training.

4. Cookies & Tracking

We use first-party and third-party cookies to remember preferences and gather analytics. You can disable cookies in your browser, but some Site features may not function properly.

5. Information Sharing

Service Providers
Purpose: cloud hosting, payment processing, analytics
Safeguards: bound by confidentiality agreements

Insurance Companies
Purpose: claims processing
Safeguards: HIPAA-compliant data transfer

Legal Authorities
Purpose: court orders or legal obligations
Safeguards: minimum data disclosure

We never sell your personal information.

6. Data Security & Retention

Data is encrypted in transit (TLS) and at rest. We retain records only as long as necessary for patient care, legal obligations, or internal analysis, then securely destroy or anonymize them.

7. Your Choices & Rights

  • Access & correction – request copies or updates to your data
  • Marketing opt-out – unsubscribe at any time via the link in our emails
  • Cookie control – adjust browser settings or use opt-out tools

8. Children’s Privacy

Our Site is not directed to children under 13. We do not knowingly collect personal data from children online.

9. Changes to This Policy

We may update this Policy periodically. Material changes will be highlighted on this page or communicated via email.

10. Contact Us

Questions? Contact office@themoderndental.com or write to:

Modern Dental
1
Chelsea, AL 35043
(205) 618-1000

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